Malcolm Waters (1995) defines globalisation as a 'social process in which the constraints of geography on social and cultural arrangements recede and in which people become increasingly aware that they are receding'.
Due to technology, the world has become a very small place. World cultures are becoming increasingly similar and there is a common culture language. Capitalist monopolization has an important part in this, for example people often talk about coca-colonization of the world to make this point.
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